Technical analysis continues to grow in popularity, attracting a devoted following among traders and investors, despite long-held skepticism among academics and practitioners. To find out why technical analysis draws such loyal fans, distinguished MIT finance professor Andrew Lo and research colleague Jasmina Hasanhodzic interviewed the experts who have defined the field. In The Heretics of Finance, these pioneers tell the story behind their craft. In these lively and candid interviews, gurus such as Laszlo Birinyi, John Murphy, and Linda Raschke discuss the role of creativity, emotion, and intuition in their work, and offer insights into the patterns, strategies, and applications that contributed to their success.